The launch for the 2010 Greggs Children's Cancer Run got off to a great start yesterday with local celebrities turning up to start the countdown to the race in May.
The launch, which received substantial
press coverage, celebrated the charity reaching the phenomenal milestone of £5,000,000
raised since the run began, and the launch also marked the start of the
countdown to the run on the 9th May. Showing their support for the
race were local celebrities including England and Durham cricketer Steve Harmison,
comedian Brendan Healy, ex-Toon star Paul Bracewell and rugby legend Steve
Black.
The Greggs Children's Cancer Run is a five-mile fun run, which raises money
for the North East Children's Cancer Research (NECCR), bringing hope to
thousands of unfortunate children around the world.
The launch was a huge
success, achieving regional TV, press and radio coverage including, South
Shields Gazette, News Post Leader and Guardian, Journal, Northern Echo, Metro
Radio, ITV and week long coverage in the Chronicle.
Chairman of the run committee, Chris Peacock said, "The launch was brilliant and I was more than impressed. You have excelled at getting the personal angle I was looking for and I have had numerous messages of congratulations and thanks."
Account Manager at Silver
Bullet, Jennifer Tate, commented, "The Children's Cancer Run is such a
fantastic, local charity and it is an honour to work with them. Receiving such
huge coverage through all mediums of the press will hopefully mean thousands
more people will be aware of the run and what it is raises money for, and
therefore sign up immediately.
